First of all, I was impressed with the fact that the plugin recognizes a user that accesses the website through the iPhone, automatically showing the correct verion of the website. The design is simple and effective, and customizable like any other wordpress template. On the settings page, you can insert your analytics ID an edit some of the style and color options. You can also add an adsense advert, as the template is prepared to show google ads with the right proportions.

WPtouch is definitely an amazing free solution to step into one of the most used channels out there. Install the plugin, give it your special touch, promote it on your website, and you’re surely on the right direction marketing-wise. Give it a try – click here to visit the website.

SEO (search engine optimization) is what allows your website to be well ranked on the web. A well structured website is essential if you want to reach a strong slice of your potential visitors – the ones finding you through the search engines. How does it work? Basically, Google, Yahoo, Bing, have what professionals call “the crawlers”, which are bots that run through your website and try to “understand it”. The way these bots read your blog is 100% dependent on the way you build it – and this is where the word “keyword” steps into this article. If your main keywords are showing up on the website’s main spots, crawlers will get the idea and improve your ranking for those keywords – on the titles, on the links, hidden behind an image, etc, any opportunity to enlighten your main keywords will be precious.

This is called “in-line SEO”, as you’re dealing with your own website and own content. You then also have the “out-line SEO”, with comprises the things that you can do out there in the web that will improve your website’s ranking (for example link building).

WordPress started as a blog platform, but is today used as a bit of everything. It can certainly work as a powerful and excellent CMS, for you to even manage a business out of it. To make it look the way you want, you’ll always need some coding skills, however the use of wordpress plugins can be extremely useful – you’ll find all sorts of tools, and most importantly, they are all totally free (have a quick look at wp’s plugin directory).

On this post, I will be making you a few suggestions that will hopefully help you start your wordpress experience with the right foot. It will be a mixture of best practices and wordpress plugins that you should download and implement on your new toy. So here you go:

• Page titles: homepage, article and archive titles should be careful managed. They will be the 1st element to be analyzed by the search engines. Have in mind that the first words are the most important ones, and they should include the keywords of current page’s content.
• Breadcrumbs: breadcrumbs is a technique used in web navigation, so that users can keep track of where exactly they are on a given website. If your template doesn’t have it, find a plugin that you can use.
• SEO Friendly Images plugin: this plugin will automatically edit the “alt” tag of your images (the equivalent to a text title to the crawlers) to the title of the article where they are located.
• Google XML Sitemaps plugin: an important tool that will create and update the XML of your website. The XML file will work same way as a feed, but is made for search engines. Explore Google Webmaster Tools and let Google know about your sitemap. Bing and Yahoo have similar platforms.
• WordPress Database Backup plugin: this one, together with some other plugins, are essential security plugins to adopt. Most of them can work automatically, upon proper set-up.
• cforms plugin: this amazing tool, developed in ajax, will allow you to create top-notch forms for your website – from the simple “contact form”, to a complex survey.

I do hope that you can take advantage of some of these suggestions, and get on the right trail with this terrific web platform. In the meantime, I can only suggest loads of reading and researching!